ABOUT US

We are more than a fashion brand—we are a movement for the Ummah. Our mission is to stylishly represent Islamic values and remind us that Allah is always with us, even when we or others forget. Our clothing should remind us and those around us of Allah, in good times and bad, when we have forgotten. Every design carries this message of Deen, solidarity, and brotherhood. Because only together are we strong and bear this responsibility.

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CONSCIOUSLY PRODUCED

Our clothing is produced in Turkey under fair conditions – with respect for people and the environment. We only work with partners who share our values to ensure that high quality is not achieved at the expense of human rights. Because for us, fashion means responsibility.

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MADE IN GERMANY

Our garments are individually finished in Germany . Using state-of-the-art printing technology, we ensure long-lasting prints, a perfect fit, and high-quality workmanship in every piece.

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OUR WAY...

“The best among you are those who benefit people the most.” – Prophet Muhammad (ﷺ)

The Deen lives within us, uniting and strengthening us. With every piece of clothing, we carry this message forward and strengthen our community.

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